LUUME
Client
LUUME
Year
2022
Category
Fire Tables
Type of Work
Research
Logo + Name
Branding
Website
Copywriting
Photography
Stationary
Brochure
The product Jaiden has created is the best on the best on the market, and it now needed a brand and website which would mirror that.
This is where we knew we had to crate something truly beautiful, and out of the box. A brand which reflects the ingenuity of the tables Jaiden has created and a website which will take the client on a journey of discovery through each element.
We started by researching names. Phoenix Samuel sounded like a law firm and this was the first element we knew we had to handle. After much in depth research, and thought provoking discussions we landed with the word LUUME, which is coined from LUME, which originates from LUMA in Latin meaning Light.
We then worked tireleselly to create luumfires.com
